01Our story
From Nova Scotia to Toronto.
Nova Scotia
Where Boomerang began.
Toronto, Ontario
Our primary market today.
Boomerang began in Nova Scotia. The idea was simple. Put well-trained people in front of customers, coach them hard and hold the work to a high standard.
The early years were about the fundamentals. We learned how to prepare a team, how to run a campaign day to day and how to give a client a clear picture of what was happening. We also learned what really drives results. It is not scripts or tricks. It is people who listen, care about the customer and show up consistently.
That approach worked, and it created room to grow. The team expanded into Ontario, and Toronto became our primary market. The city suited the business. It has a deep retail landscape, a wide mix of industries and a large community of people looking for a place to build a career.
Today, Boomerang is a Toronto-focused company with Nova Scotia roots. We kept the habits that got us here: direct communication, hands-on coaching and a refusal to cut corners.






